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Product design

Illuminati

Brief

A candle manufacturer wanted a unique packaging for the candles they supply as corporate gifts.

Thinking

Can the packaging stay with the user even after consuming the product? Reflect brand identity? Be eco-conscious and economical? Can it create an Aha! experience?
 

Prototype

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Solution

Illuminati: a metal sleeve with profile cutting and brand name. The sleeve slides over the corrugated tray carrying candles. When kept upright, the sleeve functions as a beautiful lamp and illuminates the space as the candle light makes its way through the cut profile.

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